A Feasibility Study on the Establishment of Chill and Play at Nova Stop Quririno Highway, Novaliches, Quezon City

Abstract

The researchers conceptualized Chill and Play, a unique sports bar that everyone will surely love. Chill and Play offers a variety of sports such as Beer pong, Basbeerball, Billiard and Console games. The bar offers agaming station, where one can play while he/she drinks. The researchers innovated a sports bar in order to become more unique than the other bars that offer food and beverage as well as recreational activity in Brgy. Pasong Putik, Novaliches, Quezon City. The location chosen is strategic because it is easy to locate in the heart of the city.The researchers conducted a survey to know what the customers need to improved and innovate ideas basing their from their response, They conducted random survey in said barangay in for purposes of gathering an information as to their the age, gender, food and drinks prepared in the establishment, sports, games and another amenities that they wanted inside the establishment. Based from the survey conducted 80% of the respondents age ranged from 18 to 25 years old, 12% from 26-35 years old and 8% from 36-45 years old. It also showed that the younger generation love to dine and play in the sports bar. 52% were on the male category while 48% were female. Furthermore, other respondents had their own opinion with regard to the selection of food, time to visit, choice of sports to be played, as well as the amount of money that they are willing to spend.The result of this study suggested that the Chill and Play has the potential to be competitive in the market when it come to sports bar particularly in offering food and beverage, as well as, with different recreational sports services. In order to achieve the potential capacity of the Chill and Play, the researchers should be able add additional food and beverage, indoor sports that which will be suited for everyone’s need.