A Feasibility Study on the Establishment of Sisig Bread “Your All-Day Bread” in Villongco Street Barangay Commonwealth, Quezon City

Abstract

This research was focused on establishing a business food store named Sisig Bread located at Villongco Street Barangay Commonwealth, Quezon City, that offers unique taste, healthy and affordable bread that will the need and wants of the customer . Sisig Bread is a new bread innovation filled with sisig . It is a new version of bread combined with different flavor such as Beef Sisig, Chicken Sisig, Pork Sisig, Tuna Sisig and BangusSisig. The proponents objective is to sustain the palatability of the customer crave for this dish. Method is a particular form of procedure for accomplishing, approaching something, especially a systematic or established one. The proponents conceptualized a questionnaire to be utilized with a chosen population in the area of Commonwealth Market. The proponents used the method of selective survey 100 respondents around the vicinity particularly the resident living near the school, church and the near areas. Based on the survey that the Sisig Bread conducted 80% of the respondents answered YES when asked them if they love to eat bread, 18% answered SOMETIMES and 2% answered OCCASSIONALLY. It also showed that 68% were on the FEMALE category while 32% were MALE. Furthermore, other respondents had their own opinion with regard to the selection of food, as well it showed that most of the female love to eat bread than male. According to the proponents study seasonal changes may greatly affect a certain business. The proponents implied that a product must be recommended to everyone from all ages whether young or old. Knowing what your target market wants is important especially to a unique fusion of product. Make promos to attract the customers to avail of the product. Make sure that the product are healthy and affordable so that everyone will patronize it.