A Feasibility Study on the Establishment of a La Divanana Dish in Quirino Highway, San Bartolome Novaliches Quezon City

Authors

  • F. M. Jugarap
  • I. G. V. Concepcion
  • J. C. Ballais
  • J. A. Morente
  • D. D. Olaco
  • Dana France H. Ignacio, Ph. D

Keywords:

population, banana, signature product, sustainable profit, costing, projection

Abstract

Filipinos today are fond of trying new dishes regardless of knowing their safety and its ingredients. The researchers decided to create a variety of dishes using bananas. The Ladivanana dish is unique because unlike any other normal product using this kind of fruit made, will be very nutritious. The researchers made it sure that Ladivanana dish has its array of nutritional benefits in the body. No artificial flavoring was added into it. The researchers conducted a survey method, group discussion as well is visited the proposed business site. They also made it a point to consult some suppliers for costing purposes and sought an advise from various experts on business management. Further, related studies and industry reviews were made.100 respondents participated in the survey whereby indicating that all them eat bananas. The survey had shown that 70 percent of the respondents eat “saba” banana. As for Ladivanana dish product, 70 percent gave an average feedback for the reason that they find the product with unique taste while 90 percent were satisfied on the taste of adobo banana. 80 percent agreed with the price as being affordable, while is 30 pesos and below Service wise, 95 percent were satisfied. Researchers need to narrow first the target market by requesting feedback from a group of small people that has already an experienced with the service and quality of our product and make a list of other factors.

Published

2019-04-01

How to Cite

Jugarap, F. M. ., Concepcion, I. G. V. ., Ballais, J. C. ., Morente, J. A. ., Olaco, D. D. ., & Ignacio, Ph. D, D. F. H. . (2019). A Feasibility Study on the Establishment of a La Divanana Dish in Quirino Highway, San Bartolome Novaliches Quezon City. Ascendens Asia Singapore – Bestlink College of the Philippines Journal of Multidisciplinary Research, 1(1). Retrieved from https://ojs.aaresearchindex.com/index.php/aasgbcpjmra/article/view/2040

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