A Feasibility Study on the Establishment of Solo Mid VR Gaming Center in SM Fairview, Quezon City

Abstract

SOLO MID VR Gaming Center is a feasibility study for the establishment of a modern gaming shop which offers virtual reality games. The main purpose of conducting a feasibility study is to obtain a better gaming experience for every gamer in the Philippines. There is a lack of financial support in the Philippines therefore the researchers conducted a modern gaming shop that is affordable and wallet friendly for the gamers of the Philippines. Most of the Filipino gamers know virtual reality games but most of them cannot afford to experience the game because of limited financial capacity. The researchers want every Filipino to experience modern gaming. The researchers created a survey questionnaire which connects to the business itself. They went to a mall and stood by in front of arcade shops inside the mall and randomly picked the respondents. The researchers conducted 100 survey questionnaires for 100 respondents. Each respondent has taken a one on one interview with the researchers to make it more interesting and more understandable for the respondents. The researchers also conducted a review of virtual reality game shops in the Philippines. The survey conducted by the researchers answered the expectation of the researchers. Based on the assumption, the business meets its expected income. Most of the respondents who participated in the survey are students who are the main target market of the business. The survey provided ninety-seven percent (97%) of respondents who like to play virtual reality games. The proposed location of the business also suits the need of the business to gain profit and promote virtual reality games for Filipinos; the location of the business has an advantage since it is inside a popular mall. All shoppers are considered customers of the business. In the Philippines, modern games are popular that is why the researchers proposed a suitable price for Filipinos to let them experience virtual reality gaming and also to gain profit for the business. The results proved that the business is profitable in the Philippines but the researchers know that games or virtual reality games will affect the mind of the person who will experience it. The researchers know the value of addiction and it should never be tolerated. The researchers have to take the active and positive role in the success of innovation of modern games.