Feasibility Study on Establishment of Potato Twist Snack House in Commonwealth, Quezon City

Abstract

Potato is one of the leading ingredients of some of the famous snacks worldwide. The researchers used potatoes as snacks in combination with board games. Potato Twist Snack House is a proposed business snack house with sit-down games. This business also offers different kinds of snacks using the potato as a part of the ingredients with different dips. Nowadays, people want to eat snacks outside, especially students who want to relax after class and other working professionals. The snack house assured that their product is unique and healthy. This snack house will also offer beverages and has different kinds of sit-down and board games that the customers will enjoy. This study was conducted to determine the acceptability of the product by the customers. The researchers used the survey as the primary medium to measure the product possibilities in succeeding to the market where the students, residents, and employees were involved. The researchers provided survey questionnaires to 50 respondents. According to the results of the survey,58% of the respondents are male, while 42% of the respondents are female. The location of the store is good because it is near a covenant school and different stores. The results of the study showed that the business will succeed in the future. The new generation has an openness to change to try new things. The researchers were confident to produce and introduce the business to the market. The researchers provided questions regarding the demographic profile of the target market. The data gathered were used as a guide in the production of the product. The survey results confirmed that the business idea will be successfully recognized in the market. The study proved that Potato Twist Snack House is acceptable to the target market. Thus, the finished concept is feasible to grow into a business that can be accepted in the market. The researchers predicted that the financial statements will increase per year. Hence, Potato Twist Snack House is feasible and viable to the market. The proponents needed to get the starting capital of Php 1,000,000 to start the business.