A Feasibility Study on the Establishment of Sweet & Spicy Igado in Susano Road Quezon City

Abstract

Igado is a popular Ilocano dish made from strips of meat, liver, and other internal organs such as kidney, heart and intestines. This dish reflects the influence of the Spanish cuisine as the nam "igado" was derived from the Spanish term "higado" which means liver. A tell tale story was once told that Spaniards pronounced it as higado. But was understood by the natives in the regionas igado. Time passed and the name igadowas accepted as one of tje popular ilocano dishes Although igado originated during the Spanish era, there is still a touch of a filipino lair igado is a Spanish word of liver but its popular dish in the Philippines and known as ilocano dish and igado is the most popular ilocano ethnic group from ilocos, a region in northern Philippines dishes. Though Survey Questionnaire, The survey questionnaire is a type of data gathering method that is utilized to collect, analyze and interpret the different views of a group of people from a particular population. The survey questionnaire has been used in the different field such as research, marketing, politics views, psychology, and so on people use survey questionnaire to gather information that is beneficial to a group of individuals. The survey questionnaire uses statistical analysis to collect data, and the result of it will be used in the development of an individual or to a community. The researcher find out that the 7 respondents said that they like the taste of sweet & spicy igado with the total of 70% while the remaining 3 respondents said that they don't like the taste of the product with the total of 30% maybe because of its spicyness flavor this implies that there is a big chance that their product will be feasible to the target market. Based on the information gathered by the researchers that their product will be acceptable in the market because on the survey 70% of their respondents agreed that they like sweet & spicy igado. According to Mark Rivera few participants reported drawing inspiration for their cooking from television programs however some also noted that in their household, those who prepared food the least frequently were also the most likely to enjoy watching cookery shows.