A Feasibility Study on the Establishment of The Singing Vibes KTV at W Global Center in BGC, Taguig City

Abstract

“The Singing Vibes KTV” focuses on giving entertainment to the people. The main purpose of this research is to create awareness of the advantages of singing. The researchers visited the location site of the business to distribute survey questionnaires to the target market who are employees from the area, residents and students from the nearest districts and condominiums. The researchers also used a financial statement to know what will be the flow of the financial stability of the business. The visibility of the business has been approved by the target market. Since, BGC is a busy environment, the entertainment business is in demand. The result of the financial statement has a positive outcome for the whole operation of the business and got a positive result since it has been recognized by the target market. The findings of the research are as follows; the promotional activities should be improved according to the target market suggestions and by giving them satisfaction considering the emotion. Also, the location site of the business is visible. Due to projected sales, the business need to expand.