Marketing Strategies Used by the Grade 12 ABM Students Online Seller at Bestlink College of the Philippines S.Y. 2022-2023

Vol.4, No.1

Abstract

This study aimed to determine the marketing strategies used by the Grade 12 online seller and
help the businesses with the help of proposed intervention and remediation.

Results showed that customer service, brand recognition, and consumer behavior have their
own advantages and disadvantages.

With the help of proposed interventions like social media or remediation of the disadvantages,
the challenges to the businesses are lessened.