The Qualifications in Choosing and Buying Products Using Different Online Platforms

Vol.3, No.1C

Abstract

This study aimed to determine the qualifications for choosing and buying products using different online platforms during a pandemic. Simple Random Sampling was employed at Bestlink College of the Philippines. It was discovered that consumers' considerations, characteristics and casualties impact and affect customers when purchasing products online.  Furthermore, results showed that consumers' considerations, characteristics and casualties have recommendations for consumers that lessen their online challenges. The researchers used a descriptive approach, survey questionnaire, and simple random sampling for this study to gather information from the respondents. 

The study's respondents were 50 selected grade 12 students of each strand. The selected respondents are connected to our study about purchasing online platforms. Based on the results of the study, the qualifications in choosing and buying products using different online platforms, the considerations of consumer/customer before buying products online, that is, product reviews and details. Having good reviews on the product attracts the consumer too and helps them in terms of their buying decisions when purchasing products online. Before purchasing a product, they should have an idea or information to have a clear understanding of the product they will purchase. 

The researchers recommend the qualifications for choosing and buying products using different online platforms. We could stay at home while fulfilling any household needs, and we also have a chance to purchase the one we want or even the food we like, especially the essential materials and groceries from the comforts of our home. Lastly, future researchers must conduct more studies on improving their knowledge by researching online shopping platforms.