A Feasibility Study on the Establishment of Pefarmilla Hog Farm in Caybanban, Parada, Sta. Maria, Bulacan

Abstract

Pefarmilla Hog Farm is a proposed swine production business in Sta. Maria Bulacan, a province where hog farms and piggeries are predominantly found. It aims mainly to produce best quality of hogs at an affordable and justifiable price. The overall study conducted by the researchers ought to discuss the feasibility of the proposed business and the relevance of its existence. The study adopted a descriptive and quantitative type of research. Detailed research instruments were developed and pretested before they were administered to 100 respondents composed of consumers who buy pork on a regular basis, backyard piggeries, public markets, and meat shop owners. The target population was public markets, comprehensive survey and interview questionnaires were designed and administered. Secondary data was also used such as related studies and industry review. Meat shops often have their own supplier of hogs while backyard piggeries have been getting their supplies from different hog farms which makes it difficult to have an agreement with them. Nevertheless, majority of the respondents still viewed the Farm as a viable business. The location analysis were also reviewed by the respondents, they claimed that the farm’s location is accessible to them. The overall survey and interview revealed positive outcome on the business’ viability. It is therefore concluded and recommended that to ensure the viability of the target markets, the formulation of promotional activities must be formulated and done effectively. The management showed that line organization is effective in establishing a type of business such as hog farm. Technical aspects revealed that proper monitoring to the pigs must be observed for they are prone to different pig diseases. Financially speaking, the business can sustain itself with an expectation of ROI after two (2) years.