A Feasibility Study on Innovation of Kalabasa Kwek-Kwek in Glori Novaliches, Quezon City

Authors

  • Kathleen Joy B. Reola
  • Marvin E. Mariano
  • Mary Joyce R. Maravilla
  • Rafael S. Guarte
  • Mr. Paul Vincent SD. Quinto, LPT

Keywords:

kwek-kwek, BCP, feasibility

Abstract

The Researchers conduct this kind of Feasibility study to know about our product the “Kalabasa Kwek-kwek”. The main reason that our main ingredients are vegetable, squash or kalabasa because it gives nutrients to our body to maintain healthy especially for the eyes. Filipino people really love to eat street foods so that our product is one of the street foods in the Philippines. That is why the researchers made an innovation to a more delicious and healthy snack. The Researchers chose survey method in our Research so that the gathered information will tabulate easily. The researchers found out that some of the respondents chose the “Kalabasa Kwek-kwek flavor rather than camote flavor. On the other hands, 70% of the respondents like the kalabasa flavor furthermore, when it comes to price the majority of the respondents suggested that the product should has 15-20 price with an average of 50%.In terms of the distribution of different flavor majority of the respondent is 70% favour on the kalabasa while the 30% is favour on camote. While in Appearance 70% of the respondents are very satisfied while the 30% of the respondents are satisfied. Furthermore in our taste 80% of the respondents are very satisfied while 20% of the respondents are satisfied. In addition to that according to the price majority of respondents chose 15 pesos for the serving of four(4) pieces.

Published

2019-04-01

How to Cite

Reola, K. J. B. ., Mariano, M. E. ., Maravilla, M. J. R. ., Guarte, R. S. ., & Quinto, LPT, M. P. V. S. . (2019). A Feasibility Study on Innovation of Kalabasa Kwek-Kwek in Glori Novaliches, Quezon City. Ascendens Asia Singapore – Bestlink College of the Philippines Journal of Multidisciplinary Research, 1(1). Retrieved from https://ojs.aaresearchindex.com/index.php/aasgbcpjmra/article/view/2156

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