A Feasibility Study on the Innovation of Carioca in Glori Novaliches, Quezon City

Authors

  • Ellyn B. Espano
  • Jay-mark S. Malayao
  • Kristia A. Estlolonio
  • Monina H. Martinez
  • Pamela Adona
  • Mr. Paul Vincent SD. Quinto, LPT

Keywords:

carioca, feasibility

Abstract

Filipino loves merienda or snack this is what we eat in between meals. The researchers make an innovation to the common merienda in the Philippines which is the carioca. Modern chocorioca has a distinctive quality to the traditional carioca. The traditional carioca is simple compose of Galapong (Glutinous rice), and coated of brown sugar, while the innovated carioca has different flavors: Yemarioca, Uberioca, Strawberioca, Langkarioca and Chocorioca. The researcher chose survey as the method of the study to easily determined the respondents and to tabulate easily.The researchers found out that some of the respondents chose chocorioca rather than uberioca. On the other hand, 75% of the respondents like the taste of the product. Majority, of the respondents suggested that the product has 10-15 for the price with an average of 75%.In terms of the distribution of different flavor majority of the respondents are agreed to have a different flavor of carioca. On the other hand, 80% of the respondents are very satisfied i our product while 20% are satisfied with our product. While in appearance 60% are very satisfied while 30% are satisfied. Furthermore 80% of the respondents are very satisfied in the cleanliness and presentation of our product. While 20% are satisfied in our product. When it comes to the location 70% of the respondents are very satisfied while 30% are satisfied. Majority of the respondents choose 10-15 for the 3 pieces per cup. Likewise, according to the research conducted by Hershey's Company, the findings reveal perceptions, influence, and loyalty of branded products with millennial and gen Z decision making in food service operation. Quality desserts attract younger generations.

Published

2019-04-01

How to Cite

Espano, E. B. ., Malayao, J.- mark S. ., Estlolonio, K. A. ., Martinez, M. H. ., Adona, P. ., & Quinto, LPT, M. P. V. S. . (2019). A Feasibility Study on the Innovation of Carioca in Glori Novaliches, Quezon City. Ascendens Asia Singapore – Bestlink College of the Philippines Journal of Multidisciplinary Research, 1(1). Retrieved from https://ojs.aaresearchindex.com/index.php/aasgbcpjmra/article/view/2155

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