Difficulties in Online Selling Encountered by Grade 12 Students of Bestlink College of the Philippines

Abstract

Most of the teenagers nowadays, prefer to start a business online. E-commerce or electronic commerce is buying or selling goods through the use of technology. There were 47.3 million users of e-commerce sites in the Philippines based on Statistics Portal. Because it's more convenient and much easier to use, it can avoid heavy traffics, hot weather or any instances that may cause stress. But, even though online selling has more advantages than the other businesses. It still has difficulties like other business enterprises. The researchers sought to find ways on how to resolve those difficulties so that they will have knowledge on how to overcome the challenges that they may experience. In this study, the researchers used descriptive design to explain the difficulties in online selling. The researchers also used convenient sampling technique as we conducted our survey to the ABM strand who were willing to participate. The respondents were the students who are online sellers only and the students who had been experienced online selling. Only fifty (50) respondents from the said school and strand were included in this study. The researchers used questionnaire as a research instrument for the researchers to be able to gather the data's and the information needed in this study. Likert scale is for measuring the attitudes or opinions.As the result of the findings regarding the difficulties encountered in online selling. The result shows that, respondentsare agreed that all the variables are the difficulties may encounter in online selling. The researchers recommends the Grade 12 students who wants to be an online seller, they must attend seminars regarding online selling for them to be able to have knowledge on how to manage their Online Business. And this study will be also recommended to the teachers. The teachers should use their position to give advice or teach their students that who wants to enter in this kind of business, on how to overcome difficulties in terms of online selling. For the customers they must have a good attitudes and behaviors for them to be able to avoid flaws. And lastly for the online sellers, online sellers should have a good communication skills to attract the customers. Online Sellers should to know what to improve marketing strategies. Ask other people what network is stable in your area to prevent slow connection of internet so that negotiating with your customers will not be interrupted.