A Feasibility Study on the Establishment of Cassava Cake with Chocolate Fillings in Bagong Silang, Caloocan City

Abstract

A study conducted by the researchers is entitled " A FEASIBILITY STUDY ON THE ESTABLISHMENT OF CASSAVA CAKE WITH CHOCOLATE FILLING IN BAGONG SILANG CALOOCAN CITY." The proponent come up with this study to innovate a simple Cassava Cake to a chocolate filling cassava. The researchers decided this business because they know that Filipinos love kakanin. The researchers used a survey method because it is strategic way on how to cope up to the needs and wants of the costumers finding opportunities, regarding it. And survey method is easy to use to find out the opinion of the people about our product or to find out what is the trends to the people. Researchers use survey method to know the possible outcome or to know if the people like the people or not. And to know if the product is effective or not.It is very essential to know the demand of the product in order to answer the customer needs and wants. The researchers found out that 65% said that the place of our stall is comfortable that located in Caloocan city and 35% said not comfortable. 35% said that our product is no satisfied and 65% is satisfied to our product. The promotion strategy make costumers buy our product 64% very satisfied and 36% not satisfied. And the pricing are compatible to the taste for the product 73% said compatible and 27% said not compatible. Based on the information gathered by the researchers, Cassava cake is a food that have a healthy and nutrients, cassava rising quickly on popularity charts as one of the most nutrients dense nutrients across the world. This recipe that I am going to share with you hails from Philippines. Cassava cake popular name is kakanin. Nowadays, people would choose an artificially made food product that has a less healthy nutritional content over the conventional foods that has said to be good for our health that is available in the market. Promoting a healthy and convenient way of eating by introducing varieties of Cassava cake to the public customers would also benefit not just the consumers with its nutrition content.