ANALYSIS OF THE MARKETING STRATEGY ON CUSTOMER RETENTION: AN EMPIRICAL STUDY OF ARDYS’ BEAUTY SALON. AASgBCPJMRA [Internet]. 2026 Jan. 13 [cited 2026 Jan. 19];7(1). Available from: https://ojs.aaresearchindex.com/index.php/aasgbcpjmra/article/view/14853