QUANTIFYING THE IMPACT OF PRICE INFLATION ON BUSINESS OPERATION: A CASE STUDY OF RICE SELLERS AT PALMERA WET MARKET. Ascendens Asia Singapore – Bestlink College of the Philippines Journal of Multidisciplinary Research, [S. l.], v. 6, n. 1, 2026. Disponível em: https://ojs.aaresearchindex.com/index.php/aasgbcpjmra/article/view/17195. Acesso em: 13 feb. 2026.