THE STRATEGIES FOR MAINTAINING SAFETY AND MANAGING CUSTOMER AT PADI'S POINT SHAW BOULEVARD

Abstract

The importance of safety measures in hospitality establishments—particularly those serving alcohol, such as nightclubs, bars, and restaurants—cannot be overstated. To protect both patrons and property, these venues must implement proactive strategies, including risk assessments, regular maintenance of safety equipment, clear communication protocols, and well-trained staff. As nightclubs grow in popularity, they face increased risks related to theft, violence, and drug-related incidents, largely due to large crowds and alcohol consumption. In response, many establishments are adopting enhanced security protocols, such as surveillance systems, strict entry policies, and the deployment of trained security personnel. There is also a growing emphasis on responsible alcohol service. However, a persistent challenge for many businesses is the effective management of intoxicated individuals, often due to inadequate staff training and inconsistent policy enforcement, which can result in serious safety concerns. The study utilized a quantitative descriptive research design to evaluate safety strategies and customer management practices at Padi’s Point, Shaw Boulevard. The research focused on gathering insights from both employees and customers to better understand operational procedures and the cultural environment of the establishment. A total of 50 participants were surveyed using a convenience sampling technique, which, while acknowledging the potential for sampling bias, was chosen for its practicality and cost-efficiency in data collection. Customer demographics at Padi’s Point, Shaw Boulevard, reveal a diverse clientele, with a significant portion falling within the 24–26 age group. In contrast, the employee demographic is predominantly male (75%), with most staff members aged 27 and above. The majority of employees hold regular positions, indicating job stability. However, only 43% of customers reported visiting the establishment frequently, suggesting a mix of regular and occasional patrons. The study revealed a strong consensus among both employees and customers regarding the importance of staff training, legal compliance, de-escalation techniques, and customer safety, as reflected in consistently high average ratings across these areas. However, significant challenges persist in the management of intoxicated patrons, particularly due to inconsistent staff responses and difficulties enforcing cut-off limits on alcohol service.

To enhance both safety and overall customer experience, the study recommends the following:

Targeted marketing efforts aimed at attracting younger demographics

Improved training in de-escalation tactics and responsible alcohol service

Implementation of standardized protocols for managing intoxicated customers

Investment in real-time monitoring technologies, such as surveillance systems and crowd management tools, to bolster security and support proactive public safety measures