BBQSILOG
Vol.3, No.1B
Abstract
BBQSILOG is an eatery that sells barbecue and silog meals. BBQSILOG is a combination of the words barbeque and silog. Barbeque is a Filipino ihaw style. While the silog is usually a combination of fried rice, eggs, and other dishes, the meaning of the "Si" in Silog is sinangag or fried rice, while the word "log" means itlog or egg. For our logo, the yellow color represents happiness, energy, and optimism, while the fire at the back refers to the fact that we cook and serve our food hot. BBQSILOG is a partnership business that ten people run. It operates 24/7, and there are three people on every shift. Our tagline is "Sulit sa sarap" because our business aim is to bring joy to the customers through tasty and quality food at an affordable price. Drivers, workers, nearby residents, students, and neighbours in Rancho Libis, Barangay Assumption City of San Jose Del Monte, Bulacan, are the target consumers.
BBQSILOG offers rice meals, which are Tapsilog, Bangsilog, hamsilog, Porksilog, hotsilog, tosilog, Sisilog, and Bolosilog. We also offer pork barbeque, chicken inasal, Betamax, isaw, and bituka ng baboy. For the rice, we offer garlic fried rice and plain rice. And for the drinks, we offer iced tea and blue lemonade.
To promote our business, our strategy is to put a tarp in front of our store, give flyers, especially to the residents near our store, and create a social media page to post our products that are more efficient and acceptable to our customers. BBQSILOG is a small business composed of the owner, cook, assistant cook, and cashier. We offer dine-in, take-out, and delivery. This kind of service will also benefit the delivery riders and customers far from our store but want to try our meals. Our main goal is to provide high-quality food and services to satisfy our customers.