Customer Satisfaction on the Products and Services of Seven Eleven Stores
Keywords:
Customer Satisfaction, Fulfillment, Preference, Loyalty, Corporate Social ResponsibilityAbstract
The objective of this study is to see if the customers are satisfied with the products and services provided by 7 eleven stores in the Philippines in terms of fulfillment, loyalty and preference. Furthermore, the researcher wants to know if the customers are aware on the corporate social responsibility programs provided by 7 eleven Philippines and if these affect their buying decision making; however, the main purpose of this research is to know the satisfaction rate of 7 eleven.
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