The Performance-Related Rewards of Sales Agents in a Real Estate Company in Makati City

Abstract

The main objective of this study was to determine the effectiveness of the performance-related rewards of sales agents in a real estate company in Makati City. The researcher used a self-made survey questionnaire that was validated and approved by an experienced statistician to assess the level of efficacy of performance-related rewards. The researcher distributed the questionnaire to 172 respondents that were determined using a convenience sampling technique. The responses obtained from the respondents through the questionnaires that were distributed were transferred into appropriate tables where they were sorted, ranked using frequency and percentages. The results of the study revealed that the sales agents of the real estate company prefer the mobile device to be the “very effective” performance-related rewards in motivating them, while car incentives, travel, free use of company-owned resorts, and commission ranked as “effective.” The last that obtained the lowest grand mean is the print media exposure ofperformance. This implies that the respondents look for rewards that are useful to them or has a monetary value. Basic needs or deficiency needs must be met first before growth needs. Given this, the company should tie basic needs to performance and create a more attractive pay or incentives, either in monetary or non-monetary form, that is useful and valuable. The company may include training sessions and seminars as performance-related pay to improve and enhance the skills, values, ethics, and attitudes of the sales agents.