The Role of Organizational Development on theBusiness Sustainability of Select Car Dealers in Metro Manila

Abstract

The main objective of the research was to create a learning reference in the modern environment of automotive industry from select car dealers in Metro Manila in sustaining business operations wherein organizational development played a major role. Previous research has found that organizational developments are important for automotive companies in long-term competitive advantage and in business sustainability. The most noticeable progress are the growth fundamental interest in car dealerships operation, adaptability with regards to new technologies, and the practical application of new concepts with respect to innovation. Atotal of one hundred fifty (150) respondents out of two hundred forty five (250) population size were chosen using purposive sampling,consisting of rank & files, middle management and top management, were obtained for the evaluation of the organizational development encountered. Results showed the respondents’ level of performance in the role of organizational development on the business sustainability surveyed from selected automotive dealers in Metro Manila. Building a better business relationship within the entire business organization to is a vital part in sustaining business operation. Consequently as an executive in this industry the author implies the importance of organizational development of employer –employee and customer relation in sustaining a better business operation. As a result, this study will help improve business retention by way of analyzing awareness and satisfaction of the internal and external customers of the company. In the untiring cycle of automotive evolution now days corporate governance plays a vital role in automotive dealership operation wherein service quality and customer contentment are directly proportional to stakeholders’ revenue.Keywords: