A Survey on the Preferred Dishes and Services of Junior High School Students of St. Mary’s College Q.C. S.Y. 2018 -2019 During an Entrepreneurship Fair

Authors

  • Bianca Katrina O. Alivia
  • Ma. Cathereen M. Artiola
  • Joanne G. Corpuz
  • Mickaela Salvador

Keywords:

entrepreneurship fair, SMCQC

Abstract

An entrepreneurship fair is an activity where grade12 students run a business for a certain period as required by the Department of Education. Its aim is for students to develop the necessary skills in running a business, to expose them to different scenarios and problems that may happen during business operations, and to know how to come up with strategies in separating them from other businesses. Since food products are straight forward to sell and produce, as said by Heather Lacy, this is the most common product that was sold during the first Entrepreneurship operation back in 2017 in St. Mary's College Q.C. Since there were businesses that didn't do well compared to others, this study will help in knowing what type of food and services that the students would like, resulting in their patronization of a business when their preferences are followed. The researchers used quantitative research and the descriptive research design under the non-experimental study because the aim is to know the preferred dishes and services of the Junior High School students of St.' Mary's College Quezon City, would like to buy during the entrepreneurship fair. Another reason for quantitative research to be used is "describing a research problem through a description of trends or a need for an explanation of the relationship among variables"(Creswell,2005). The research design required the use of a survey questionnaire, which was accomplished by the respondents. To gather the population of the study, the researchers did a room to room visitation to ask the president about the total population each class. The top snack is fries (308responses); the top dish in the meat/fish category is fish fillet (244responses); the top drinks is iced tea (313); the top food for the vegetables/fruits category is fruit salad (217); the top for dessert is icecream (314). When buying, students consider taste (166responses) followed by price (126responses). For services promos and services, the highest contributor to the patronization of food products is discounts (286responses), followed by promos and giveaways (245responses) and free delivery (242responses). In conclusion, the top things to consider when selling in an entrepreneurship fair are: for food is ice cream, taste also matters to be able to sell the product faster, and food is enjoyable when you purchased it using discount coupons and promos. Hence, not only that this could help boost sales and help the market patronize them, but also, improve excellent customer/consumer satisfaction that would contribute to its promotion.

Published

2019-03-18