Women in Korean Novelas: The Portrayal of Women in Selected Koreanovelas as Perceived by Selected Residents in North View 1, Batasan Hills, Quezon City

Authors

  • Jun Carlo B. Cruz
  • Diane Rose A. De la Cruz
  • Maria Cristina M. Ocampo

Keywords:

Korea novella, media portrayal, stereotype, self-image

Abstract

This study was conducted to determine how women are portrayed in Koreanovelas as perceived by the audience. Survey questionnaires were used as an instrument to gather data for this study. The study was limited to 100 respondents, residing in Northview 1, Batasan Hills, Quezon City. The researchers collected and analyzed the data and found out that the respondents watch Koreanovels and the top reason why they watch Koreanovelas is for them to be entertained. The study further showed that respondents’ perception of women is focused on women being fighters. Looks and roles of the characters also affect the perception of the audience.

Published

2019-03-18